Nigeria’s Minister of Information and National Orientation, Alhaji Mohammed Idris, has reiterated support and commitment to the growth and development of the broadcast industry in Nigeria and beyond.
The minister made the declaration at the 13th edition of 2023 AFRICAST Conference in Lagos.
The conference, with the theme: “Broadcasting content, synergy, finance, and market”, is organized by the National Broadcasting Commission (NBC).
He said the industry is a subset of Nigeria’s economy, which is critical to the success of the Renewed Hope Agenda and the economic vision of President Bola Ahmed Tinubu’s administration.
Idris expressed delight that the conference had become a pinnacle event in the African broadcasting sector.
He affirmed that AFRICAST had garnered a reputation for its remarkable thought leadership, knowledge sharing, networking, opportunities and commercial prospects.
He hinted that AFRICAST was conceived by the NBC as a response to Africa’s flourishing broadcasting sector, which aimed to connect broadcasters, content platforms, production houses, and equipment manufacturers through panel discussions.
Similarly, highlighting the economic potential of the broadcast industry, the minister stressed the importance of partnership between the government and the private sector to create viable pipelines of profitability.
He reiterated the government’s commitment to ensure Nigeria’s successful migration to Digital Switchover (DSO) in broadcasting, address previous challenges and adopt global best practices.
